News
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How Are You Going to Build a Community?
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" The goal isn't to broadcast at people. It's to build a pathway that turns first-time visitors into repeat readers, and repeat readers into advocates.
An email list is the backbone of that pathway, and for good reason. "
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The Push Forward: Navigating Market Realities for Independent Producers with Sarah Rivera – Host of "The Setting"
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Carlos Mendoza:
Exactly, Sarah. The term ‘artist’ has evolved! Podcasters, like you, Sarah, are artists. You’re creating content, building a brand, and telling stories. Same with authors, voice actors, and even 3D modelers. People often think of an artist as someone with a paintbrush in hand, but today’s creatives are working across so many mediums.
Sarah Rivera:
Finally, someone recognizes my true artistic genius! (Laughs) But seriously, you’re right. Emily, what’s the marketing angle on this? How do we help shift the perception? -
An Interview on 'The Setting': A Podcast with Sarah Rivera
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"Adopting sustainable practices while maintaining cultural authenticity can be challenging due to higher material costs and limited market access. However, artisans can overcome these challenges by collaborating with local organizations, seeking out government grants or subsidies, and educating consumers about the value of sustainable and culturally significant goods."
